Get the most out of utilizing the Reports feature in RezStream Professional!









Did you know that RezStream Professional features over 100 reports to help track your property’s financial transactions, taxes, marketing trends, and more? These reports can help organize routine information such as housekeeping assignments as well as monitor employee entries, keep track of package use and key sales items, and make daily audit tasks a snap.

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Spend some quality time with the RezStream team!

In the coming months, RezStream will inform you about an exciting new program that is coming your way—the RezStream team is taking their expertise on the road!  Learn first hand about our industry leading property management software, RezStream Professional, and our online reservation system through the RezStream Booking Engine.  Find out about the benefits of using RezStream Website: Design, Hosting, Promotion & Statistical Tracking services. Discover tips about Internet marketing through our educational seminars--all in the convenience of a location near you. If you would like to have the RezStream team visit your city, please email us at sales@rezstream.com.  We look forward to meeting you—our valued customers and friends! 

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Maui Resort Rentals -
before and after designs...

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Welcome to RezNEWS.  This month’s Feature Article discusses the benefits of employing a steady and continuing marketing effort when trying to achieve maximum search engine optimization for your website. The expert team at RezStream believes a long-term strategy will deliver superior results than thinking your website’s high rankings on search engines happens overnight. Our Monthly Myth Buster dispels the popular misconception that the number of pages and content on your website do not matter. In this article, RezNEWS will discuss the vital ingredients of a successful website approach and offer tips for adding new, unique, and relevant information to your website. July’s HOT TIP explores another important function of RezStream Professional, the Reports feature. Did you know that RezStream’s signature property management software features over 100 reports that can help supervise your business? This informative article will also demonstrate how to create a report collection.  And to satisfy the armchair traveler in all of us, be sure to enjoy RezStream’s fabulous new website design for Maui Resort Rentals in this month’s Design Spotlight.

Click here to view our RezNEWS Archive.

Email us with suggestions on what you would like to hear about in future RezNEWS issues.

Feature Article:
What is taking so long?  Search Engine Optimization: a marathon or a sprint?

If you have a website for your property, it is likely that you have at some time experienced frustration with the results (or lack thereof) of your Internet marketing efforts. There are several factors that can play a role in stalling your climb to the top of the search engine rankings. When you and/or the marketing company you employ understand these factors and how to deal with them, it becomes clear that your marketing efforts should include a well-executed, long-range strategy. As analogies go, prepare to run a marathon, not race a sprint for business success. 

The following RezNEWS feature article will outline some of the barriers that block search engine success and also include some tips on how to avoid or to mitigate the effects of these barriers. This discussion will focus primarily on the well-known Google search engine, but nearly all of these principles can be applied to the other major search engines. 

Click here to read the entire article.

We would love to hear from you about any of our articles. Send comments or questions to sales@rezstream.com. 

Monthly Myth Buster: 
The number of pages and content on your website do not matter.

It has been said that people do not read the text nor spend time exploring the different pages of a website. They skim, look at the pictures, and move on. So why bother adding content and additional pages to your website? While it is debatable whether or not people are reading the text on your site, there is no argument with the tested fact that the search engines love content. According to the Google Webmaster Help Center, “One of the most important steps in improving your site's ranking in Google search results is to ensure that it contains plenty of rich information that includes relevant keywords, used appropriately, that indicate the subject matter of your content.” In this month’s Myth Buster, RezNEWS will examine the important component parts of a successful website strategy and dispel the theory that the number of pages and content on your website does not matter.

Click here to read the entire article.

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