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Marketing strategy

Executing digital marketing tactics to drive... Jan 26, 2017

There are quite a few pieces to the digital marketing puzzle that drive results and conversions, but we’ve outlined the...

Stopwatch

Three social media tools to save you time Dec 21, 2016

From cracking eggs for breakfast to checking in guests, you’ve got a lot of responsibilities during the day and it can be...

Like graphic

Infographic: Breakdown of key social media... Dec 14, 2016

You know your property needs a presence on social media but do you know which networks are right for you? Check out our...

Artistic thumbs up

Do you know the four types of social media... Dec 12, 2016

Social media marketing is constantly changing with new networks, new users, and new best practices. But one part of social...

Millennials traveling

Tapping into influencers and marketing to... Oct 3, 2016

Looking to tap into the market of millennial travelers? Chances are you’re already reaching them and if done right, you’re...

How to compete with Airbnb Sep 7, 2016

Airbnb has been a hot topic of conversation at many industry conferences these past few years and with its campaigns of...

Taking a photo in Paris

Instagram tips & tricks for B&Bs Aug 29, 2016

You’ve mastered Facebook, Twitter, and Pinterest and are now looking for a new social media channel to connect with your...

How often should I… Jul 20, 2016

Our expertise isn’t in how often you should change out your sheets and towels just as we suspect your expertise isn’t in...

Twitter icon

Twitter removes certain restrictions in its... Jun 9, 2016

In the never ending quest for the title of “best social network,” Twitter is coming back strong with some updates it made...

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Facebook Dynamic Ads for travel May 25, 2016

If you like spreading out your online advertising budget across a variety of channels then you’ll be excited about a...

Social media networks collage

State of social media for the hospitality... Feb 22, 2016

Over the past few years, social media has played a stronger role in digital marketing in every industry. In the...

Best practices of social media for... Feb 9, 2016

Want to know what best practices you need to be using on Facebook, Pinterest, and Instagram? In this social media webinar,...

Reservations

Top digital trends in marketing Feb 8, 2016

The digital landscape is one that changes frequently and seemingly overnight. Luckily, you’ve got people like us that like...

social media resolutions graphic

6 social media resolutions for 2016 Dec 16, 2015

Though we do love the holiday season, at RezStream, we’re always looking forward which is why we’re already marking down...

Facebook

Verify your property on Facebook Nov 5, 2015

Have you found duplicate Facebook pages of your own property that aren’t being managed by you or your marketing agency? It...

Hotel guest checking out

What to do with blackmail reviews on... Oct 26, 2015

It’s hard to read negative reviews on sites like TripAdvisor and it’s especially hard when a guest threatens to blackmail...

Google tombstone

What you need to know about the Google+ and... Jul 30, 2015

On Monday, Google announced big news regarding Google+ accounts: They are splitting up from YouTube.While the idea that...

Tourists taking a selfie

5 Millennial traveler myths busted Jun 17, 2015

It’s hard not to make generalizations about generations but with the Millennial Generation having the privilege of the...

Social media conversation

3 ways to improve your #SocialMedia hashtags Jun 2, 2015

When we talk to clients about their hotel’s online marketing strategy and search engine optimization (SEO) tactics we...

Millennials traveling

5 Ways Millennials Are Using Tech for Travel Jan 27, 2015

Millennial travelers, also known as Gen Y (1980 – 1999), are on the move and have different travel behaviors than the...

Jack-O-Lanterns

Holiday social media strategies Oct 6, 2014

You may just be preparing your property for ghosts, goblins, and ghouls but it’s not too early to start mapping out your...

Google My Business Jun 24, 2014

Google is often seen as the all-knowing deity of the online world and plays a huge role in how marketers execute online...

Facebook 'like' button

Facebook Pages Redesign Jun 11, 2014

One of these things is a lot like the otherA major trend among social media networks lately has been the idea of copying...

RezCampaigns Aug 10, 2013

Sending ToolsA/B Testing: Automatic A/B testing feature makes it easy to test different subject lines, sender details...

Pinterest Launches Analytics Tool for... Mar 12, 2013

Everyone’s favorite online scrapboard, Pinterest, launched a tool to satisfy every content marketer’s data dreams. In a...

TripAdvisor Tips for Success Mar 4, 2013

Have you ever searched your hotel or Inn on Google and noticed TripAdvisor leading the organic search results? As more...

Search Goes Social with Facebook Graph Search Feb 4, 2013

So, it seems like everyone online is talking about the new Facebook Graph Search lately. What in the world is Graph...

Google+ Profile Images Required to Write... Nov 13, 2012

An interesting change to Google+ Local review process brings more innovation to the surface as Google zeros in on social...

Top 4 Review Sites for Social Travelers:... Oct 29, 2012

One of the most recent review sites for social travelers bridges the gap between search and social, offering free...

The New Google+ and +1 Button and How They... Aug 31, 2011

“Google+” (pronounced Google Plus) and “+1 button” are gaining quick momentum in the social media arena. In just a few...

Google Strikes Back Jul 26, 2011

Google Strikes Back
written by Bill Mitchell, Co-founder and Chief Operating Officer, RezStream, Denver, ColoradoIt is...

Eagerly Awaiting the Launch of Google Me Sep 27, 2010

Google is king of most things related to Internet-based services and products, but of social networking, not so much....

Google Social Networking Sites Jul 6, 2010

Google understands the power of great social networking sites like FaceBook and MySpace. In the past, Google has attempted...

Sell More to your Customers Using Twitter Mar 11, 2010

There are many facets to Internet marketing: pay per click, search engine optimization, link building, website design,...

Social Networking Craze Aug 21, 2009

Just about everyone these days has heard about social networking sites or has accidentally stumbled upon one. What many...