Attracting booking-ready guests by effectively marketing your property.
rezStream organizes a custom blend of digital marketing methods utilizing core, proven tactics that are woven together for long-term success. We work with your team to build a robust strategy to capture guests incorporating your budget, goals, timeline and more.
On average rezStream clients have seen an:
Search Engine Optimization (SEO)
Increase Online Visibility and Find More Guests Online
With rezStream’s ongoing SEO service you’ll see an increase in your hotel’s visibility in search engines and a greater number of qualified visitors being attracted to your website. Work closely with rezStream's content writers to generate and deliver consistent communications to your properties loyal fan base. By conducting keyword research, optimizing content, and measuring results we’re able to successfully increase revenue and your number of direct bookings.
Email Marketing
Keep Existing, Past, and Future Guests Engaged
Yield new bookings through rezStream's email marketing program. With the use of a/b testing and detailed reports, we are able to understand your audiences’ behaviors, demonstrating what works and what doesn't with your email campaigns. Generate successful and customized newsletters, blog announcement, holiday specials, updates, and any other message with a team that will guide you from start to finish.
Metasearch
Compete and Win Over OTA Bookers
Generate more direct bookings by displaying your hotel rates and availability in real-time. Clearly position yourself as the destination booking site above OTAs like Expedia, Booking.com, Hotels.com, etc. Travelers are now able to find and book at your property in a comparable fashion. Partner with us and we’ll help you get access to directories such Google Hotels and TripAdvisor.
Pay-Per-Click (PPC)
Display Targeted Ads to Drive Website Traffic
Bring new visitors to your website with targeted ads on Google. Let our hospitality experts manage the keywords your target, craft branded messages, adjust your bids to stay within budget, and track each campaign down to the number of reservations booked! Cast a wider net for more visibility, traffic, and revenue from highly sought-after markets.
Social Media
Connect With Guests and Build Brand Reputation
rezStream supports you in effectively getting the most out of social media by helping you to choose the right platforms, images and messages to engage new and returning guests. Properties should focus on showcasing their business in a positive light, keep things fresh, and follow the 80/20 rule of education and information versus promotion. This will encourage guests to remain active with your accounts, keeping you top of mind.
Round Out Your Digital Presence
Marketing your property is a marathon, not a sprint. Continue your strategy with more of our digital offerings:
Capture Reservations from Abandoned Booking Sessions
Our booking engine abandonment campaigns help you send beautifully branded, high-converting reminder emails to visitors that start the booking, but leave without completing it!
Display Ads to Targeted Visitors Who Leave Your Website
Our remarketing strategies allow you target travelers who have previsouly visited your website with effective ads that promote brand awareness, communicates guest satisfaction, and entices them to book a stay.
Stay Fresh With Ongoing Content Written by Hospitality Experts
Our content calendars outline how we'll craft messages specific to your property. These blogs, emails, and other content pieces improve your communicaton to guests before, during, and after the stay.
rezStream Marketing Services Include:
Search Engine Optimization
-
Content Creation
- Keyword Research
- On-Page SEO
- Technical SEO
- Local SEO
- Backlink
Email Marketing
-
List Management
-
A/B testing
-
Detailed reports
-
Targeted email
Paid Advertising
- Pay-per click
-
Google Hotel & Google Ads
- TripAdvisor
- Keyword Planner
- Branded Messages
- Bids Management
-
Landing page creation
-
A/B testing
Social Media
-
Content Calendars
- Performance reports
- Booking link integration
- Facebook, Twitter, and Pinterest
Featured Case Studies
Happy Clients
We are dedicated to helping our clients book more and work smarter.