Our hospitality professionals can’t keep their tips and strategy ideas to themselves so we host free educational travel webinars so you can learn about the latest tactics and trends and how to apply them successfully at your property.
View the schedule of upcoming sessions and save your spot or view previously recorded webinars to catch up!
Ready to ramp up your social media efforts so they pay off during your busy season? Then you’re ready to join our webinar where we’ll share social media strategies and tactics to ensure your social media presence is in tip-top condition for your high season.
Have you noticed a drop in online bookings or an increase in OTA bookings? Perhaps your booking engine is deterring your guests from completing their direct reservation. We can help! In this webinar, learn how to identify the various pain points that could indicate it’s time to update your software.
Join us for a webinar where you’ll learn how to use Google Analytics to measure your marketing and website’s performance. You’ll learn more about key metrics and how to automate important reports. Find warning signs for any problems on your site or in your marketing tactics.
Join me for a one-hour webinar where you’ll see the top features, new updates, and the enhanced functionality of RezStream Cloud! You’ll also have the opportunity to ask questions and learn more about future improvements to our reservation software.
Cloud components covered include:
In this webinar, you’ll learn how to navigate Google Analytics better to find valuable marketing metrics. Learn how to pull the right reports to effectively measure your program performance, interpret the results, and generate ideas for any corrective action needed.
In this webinar, we'll review what discourages your guests from booking at your property. We'll also look at some things you can add to your website to keep guests engaged if they do decide to leave your website or booking engine.
What else will we cover?
We truly believe our property management software, online booking engine and technical support are services that will enable your property to achieve greatness. Our focus has been on making your life easier through enhanced usability both for you and your staff.
Just because your property has a low season doesn’t mean that you have to have a low level of revenue! Learn how to effectively market your low season to your guests, whether that’s through email marketing or creating low season specialty packages or everything in-between. RezStream’s Digital Marketing Manager Liz Day will share a variety of tried and tested tactics to add to your toolkit. You’ll understand how to adapt your marketing and messaging to continue high season revenues year-round.
Want to be able to better evaluate your website and its performance but don’t know what you’re looking for? Our Design and Development Manager, Lyles, will share useful tools for beginners that you can use to test your website’s performance in areas like: mobile-friendliness, SEO, speed, and more.
Guests today are using a variety of sites and tools to plan and book their travel arrangements but we know how important it is for you to increase your direct bookings. Learn from our Digital Marketing Manager, Liz, on how you can encourage and increase direct bookings through different tactics and messaging.
You have a wonderful property, exceptional service and guest relations, but somehow you’re not seeing online bookings. Join RezStream’s VP of Business Development, Josh, as he shows you what’s stopping your guest from booking and how to resolve these issues to see direct bookings in the future.
Come discover innovative ways you can increase revenue and reduce operational cost with a cloud-based reservation system. Learn how to improve your bottom line through the use of gift certificates, packages, OTAs, yield management and so much more. This webinar will walk you through what every property needs to know about how to grow their business!
More and more travelers are relying on their smartphones and mobile devices to plan and book vacations but do you really understand how this trend came about? RezStream’s Digital Marketing Manager, Liz, will recap the mobile revolution and share insights on how this shift in booking will continue to grow and shape the hospitality industry.
You know how important your website is to your guests and potential guests but which site is right for your property? RezStream’s Design and Development Manager, Lyles, will share the pros and cons of each solution, differences in pricing, and important questions you need to ask to get the right site.
Want to know what best practices you need to be using on Facebook, Pinterest, and Instagram? In this social media webinar, we’ll cover the top three social networks for the hospitality industry, the differences between them, how to drive engagement, running contests, and using your analytics to refine your approach and understand your followers.
Are you current on what digital trends are working for your property and what trends are on their way out? Let RezStream’s Digital Marketing Manager, Liz, walk you through today’s digital marketing trends and how to apply them successfully at your property.
81% of travelers abandon their online booking but there is an opportunity to influence them to complete their reservation. In this webinar, learn what remarketing is and how it can be successful in driving visitors back into your booking engine.
Do you have a beautiful website that’s conversion-driven but not seeing the conversions? See how your marketing program needs to complement your website’s design and vice versa in this one hour webinar.
Topics covered include: SEO, Structured Data for Google, Bing and Yahoo, Remarketing, Usability, Social AwarenessWebsite Tracking and more!
Ever wondered what your guests experience during the entire booking process? Join Liz Day from RezStream as she helps you market your property better by understanding how guests find your website on the search engines, what they want when they arrive on your website, and how to guide them through the booking process. Don’t forget about the analytical reporting review as she helps you understand what you need to look at and how to process that information.
When you look out into your lobby, we bet a lot of people are looking down at their smartphones or tablets. We live in a world where internet access is at our fingertips wherever we go and making sure that your website performs well on all different types of devices is becoming standard. Don’t fall behind the times with a website that isn’t responsive! Lyles shares the benefits and importance of a responsive website design and how it helps with your conversions compared to other mobile options.
Are you looking to drive new guests to your website but don’t have the budget for a large scale marketing plan? Some very effective marketing tactics can be done on a smaller budget to increase both your online visibility and revenue. With ever-changing rules on how to perform Search Engine Optimization (SEO) on your site, to algorithm changes in Google and social media sites, why not let the professionals handle it for a price you can afford. In this webinar, Josh shares the benefits of a marketing plan that covers SEO, social media management, and email marketing.
You’ve got your keywords and you’re ready to optimize your website. Not so fast! Before you go to work optimizing your pages, don’t commit one of these top ten search engine optimization (SEO) mistakes! Kevin shares commonly made mistakes and how can you conquer them to make sure your website is performing as best as it can in the search engines.
As we continue to progress in the programming of the new reservation software and refine the features based on clients’ feedback, we want to share our progress with you on our enhanced product and the benefits of the Cloud Reservation Software.
We all know showing up in a search engine’s results page is extremely important, but are you taking advantage of all the different ways to show up in those results? We talk a lot about SEO but in this webinar, Liz will share five beneficial Pay Per Click (PPC) features and how you can target specific audiences with Google AdWords to get the visitors you want! Learn about the keyword bidding process, how PPC gives your site instant exposure in search results, and how you can test different sets of advertisements.
You’re in control of all aspects of your business. You know what specials you want to run but when it comes time to updating your website either you cross your fingers that one of your staff can make the change or you pay the pros and wait. That’s why the pros built the TCMS to save you time and money and put you in control of managing the content on your website! Lyles walks you through the feature rich platform, how its responsive design is imperative for your site to be successful in today’s technology, and how it can boost conversions.
Have you already set up your free Google Analytics account but are unsure of how to find the data that’s really useful to your business? In this webinar, Liz guides you through identifying your audience, how visitors are finding your website, which pages your visitors like and which pages could use improvement, and what actions they’re taking on the site.