Hanalei Colony Resort is situated on five beachfront acres in the famous North Shore area of Kauai. The resort features 48 deluxe condominium rentals with breathtaking views of either Hanalei Bay or the area’s lush mountains. Offering an on-site restaurant and coffee shop, art gallery, pool, spa services, and picnic area, Hanalei Colony Resort is the perfect choice for a family vacation, romantic getaway, wedding or special event.
Hanalei Colony Resort’s goals were to increase online visibility and online revenue. They also wanted to increase their online conversions, visibility within the search engines, and improve the website’s usability with eye-catching aesthetics.
To boost Hanalei Colony Resort’s online business, RezStream proposed using its on-site photography services, a custom website design, a mobile website, an Elite marketing plan and RezStream’s reservation software & booking engine. The custom website and mobile website were fully optimized for the search engines as well as for the user. The RezStream Booking Engine included leading usability trends to increase online conversions. Search engine optimization, social media marketing, pay per click advertising and a full digital marketing strategy were included with Hanalei Colony Resort’s Elite marketing plan.