Sending more emails won’t get you more bookings. Sending smarter ones will.
Holly Hufford, our Digital Marketing Manager, is hosting a session on why the “batch and blast” method is costing you money. She’ll break down how to use guest behavior and stay history to send emails that actually get opened.
What You’ll Learn
- Optimize your booking engine with clear rate options and amenity filters
- Improve website calls-to-action that guide guests to book direct
- Use high-quality photos and property details to build guest confidence
- Identify quick website and booking engine updates before peak season begins
Who Is This Webinar For?
- Independent hotels, inns, resorts, and B&Bs
- Property owners and operators
- Hospitality marketers and revenue-focused teams
- Anyone looking to increase direct bookings before peak season
Want a quick reference to everything covered in this session? Download the slide deck to revisit key takeaways, website tips, and booking engine best practices — or share it with your team.
Download the Webinar Slide Deck
What’s included:
- Website optimization tips for peak season
- Booking engine best practices to improve conversions
- Actionable takeaways you can implement right away


